Geoff Burch

Geoff Burch is an eccentric British business author, corporate speaker, and television presenter known for his iconoclastic, no-nonsense approach to sales, marketing, and corporate turnaround strategies.

He is best known as the author of popular business books, including Resistance Is Useless!, The Way of the Practical Entrepreneur, and Gorilla Selling. His writing challenges conventional corporate bureaucracy and promotes practical business survival.

Burch’s sharp wit and pragmatic advice have made him a sought-after advisor for independent business owners and corporate leaders alike. His publications continue to offer refreshing perspectives on modern commerce.