Mark W. Schaefer

Mark W. Schaefer is an American keynote speaker, executive consultant, and bestselling author specializing in digital marketing and social media strategy. Holding an MBA, he serves on the faculty of Rutgers University.

He is best known as the author of influential marketing books, including Known: The Handbook for Building and Unleashing Your Personal Brand in the Digital Age, Marketing Rebellion, and Cumulative Advantage.

Schaefer’s practical, human-centric approach to digital marketing has guided thousands of businesses and professionals worldwide. He is widely recognized as a pioneering voice in modern brand strategy.