Traction (Expanded)

Traction – Gino Wickman

Many entrepreneurs and business owners reach a point where their companies stop growing as they should. They feel frustrated, overwhelmed and unable to get everyone on the same page. In Traction: Get a Grip on Your Business, entrepreneur and business coach Gino Wickman presents a practical system designed to help leaders take control of their companies and achieve their goals.

At the heart of the book is the Entrepreneurial Operating System, or EOS, a set of simple, practical tools that Wickman has used with hundreds of companies. EOS focuses on strengthening six key components of any business. Vision means getting everyone aligned on where the company is going and how it will get there. People means having the right people in the right seats. Data means managing the business through a small set of key numbers. Issues means identifying and solving problems effectively. Process means documenting and following the core ways the business operates. And traction means bringing discipline and accountability to the organization through clear priorities and regular meetings.

Wickman explains each component in detail and introduces tools such as the Vision/Traction Organizer, the Accountability Chart, Rocks, which are quarterly priorities, the Scorecard and a structured weekly meeting format. Real-world examples show how companies have used the system to improve performance.

This expanded edition includes additional material and insights from implementing the system with many organizations.

Clear and highly practical, Traction is a valuable guide for entrepreneurs, business owners and leadership teams of small and midsize companies who want to run their businesses better.