Ego Free Leadership – Brandon Black
Brandon Black was a successful CEO, leading Encore Capital Group through a period of strong growth. Yet beneath the surface, his leadership team was plagued by unproductive conflict, defensiveness and mistrust, and he slowly realized that some of the biggest obstacles were his own unconscious habits. In Ego Free Leadership: Ending the Unconscious Habits That Hijack Your Business, Black and his coach, Shayne Hughes, president of the consultancy Learning as Leadership, tell the story of his transformation.
The book follows Black’s journey as he works with Hughes to uncover the ego-driven behaviors that undermined his effectiveness, such as the need to be right, to look good, to avoid discomfort and to control outcomes. Through honest reflection and often uncomfortable exercises, Black learns to recognize how fear and insecurity shaped his reactions, and how these patterns spread through his organization.
Alongside Black’s personal story, Hughes explains the principles behind their work and shows how leaders and teams can identify and change the unconscious habits that hijack collaboration, decision making and performance. The authors offer practical tools for developing self-awareness, listening more openly, giving and receiving feedback, taking responsibility and building a culture of trust and genuine teamwork.
Written with candor and humor, the book alternates between Black’s first-person narrative and Hughes’s insights, making it both engaging and instructive.
Honest and practical, Ego Free Leadership is a valuable read for executives, managers, coaches and anyone who wants to lead with greater self-awareness and help their teams work together more effectively.


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